US customers who order the watch via Apple website don’t need to wait for long for doorstep delivery. Browsing through the online store it is quite clear that majority of the models are in stock which means they are available for immediate shipping and even if the order gets into the queue, the wait is for just one working day before its gets mailed. It’s a huge improvement since the watch was launched initially as buyers were in waiting for many weeks and even for a month to get some specific models. The credit goes to supply management of the Apple company. The gap between the demand and supply was the reason behind the company limited its sales initially to online orders only.
Senior official of Apple during its launch stated that they are expecting strong demand and to meet it appropriately reaching the maximum customers they will be entertaining orders only online for the initial launch time.
Apple Watch is the first product from Apple in wearable device and comes in three editions: the Sport version which starts from $349, Apple Watch range starting from $549 and Apple Watch Edition from $10000. On the whole Apple watch is in competition with different products like smartwatches, activity and fitness bands as well as expensive luxury watches. The company has not provided any sales figure for the device so it is difficult to know supply and demand status in combination.
There are different analysis from different research firms regarding Apple Watch sales per unit. Slice intelligence said that Apple sold 2.79 million units since April. According to Strategy Analytics the company would sell 15.4 million units this year, which would give it 54.8 percent global market share for smartwatch. Morgan Stanley predicts that Apple would sell around 30 million units during its first year. Irrespective of the numbers it is quite evident that Apple is generating good profit and for example it is estimated that it only spends $83.70 to manufacture the Sport version which sells for $349.
The product brings benefit to the firm in multiple ways which goes beyond profits and sales. Apple Watch is dependent on iPhone to perform all features. The iPhone user is already in the Apple system who is purchasing Apple apps, music and other company related products with services.
As far as the order and delivery time is concerned it all depends on the version and price of the watch. The Sport Edition which cost $349 is immediately available while customer needs to wait for one day to get $399 model. The watch which cost $549 is readily available while for $599 variant waiting is required for one day. The pricey Apple Watch Edition which cost $10000 having white band and rose gold case is available in three to five days while the same model having yellow gold case with black band requires five to seven days. The edition costing $12000 need three to five business days. The more pricey models have different shipping times but all between five to seven business days.
On a positive note the order through online store is now not the only option as company has started in-store buying through reservations and customers have the option for buying from different boutique stores in addition to retailers globally.
Senior official of Apple during its launch stated that they are expecting strong demand and to meet it appropriately reaching the maximum customers they will be entertaining orders only online for the initial launch time.
Apple Watch is the first product from Apple in wearable device and comes in three editions: the Sport version which starts from $349, Apple Watch range starting from $549 and Apple Watch Edition from $10000. On the whole Apple watch is in competition with different products like smartwatches, activity and fitness bands as well as expensive luxury watches. The company has not provided any sales figure for the device so it is difficult to know supply and demand status in combination.
There are different analysis from different research firms regarding Apple Watch sales per unit. Slice intelligence said that Apple sold 2.79 million units since April. According to Strategy Analytics the company would sell 15.4 million units this year, which would give it 54.8 percent global market share for smartwatch. Morgan Stanley predicts that Apple would sell around 30 million units during its first year. Irrespective of the numbers it is quite evident that Apple is generating good profit and for example it is estimated that it only spends $83.70 to manufacture the Sport version which sells for $349.
The product brings benefit to the firm in multiple ways which goes beyond profits and sales. Apple Watch is dependent on iPhone to perform all features. The iPhone user is already in the Apple system who is purchasing Apple apps, music and other company related products with services.
As far as the order and delivery time is concerned it all depends on the version and price of the watch. The Sport Edition which cost $349 is immediately available while customer needs to wait for one day to get $399 model. The watch which cost $549 is readily available while for $599 variant waiting is required for one day. The pricey Apple Watch Edition which cost $10000 having white band and rose gold case is available in three to five days while the same model having yellow gold case with black band requires five to seven days. The edition costing $12000 need three to five business days. The more pricey models have different shipping times but all between five to seven business days.
On a positive note the order through online store is now not the only option as company has started in-store buying through reservations and customers have the option for buying from different boutique stores in addition to retailers globally.
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